The Beach Ball: A Fictional MTA Long Island Rail Road Project (WIP)
This project focuses on developing a branding campaign for The Beach Ball, a fictional Long Island Rail Road extension providing direct service to Jones Beach. Combining my passion for trains with my design skills, the goal was to create a cohesive set of promotional materials that highlight the convenience, accessibility, and sustainability of the service. This ongoing project allows me to explore branding, marketing, and transit-focused design, with more pieces being added as the campaign evolves.
Software Used: Adobe InDesign, Adobe After Effects, Adobe Media Encoder, Adobe Illustrator, Adobe Photoshop