MUFG Investor Services
Project Story
Role: Senior Designer, Global Marketing
When I joined MUFG Investor Services, the brand was inconsistent across global offices. As the sole designer on the marketing team, I went through every client-facing material, standardized design systems, and rebuilt the brand’s visual look to be clean, consistent, and modern, while staying true to corporate guidelines.
Core Deliverables
My work covered every format needed for a global financial institution. Each piece designed for clarity, and consistency.
Social Media
I designed LinkedIn and Instagram templates that spread MUFG’s brand into digital world. The layouts balanced photography, clean typography, and dynamic layouts.
I expanded the MUFG brand into motion, producing videos and animations that became part of client pitches and internal campaigns. This added a dynamic layer to the brand’s storytelling and helped convey complex messages in an engaging way.
Motion & Video Work
Event & Environmental Design
I brought the MUFG brand into physical spaces with cohesive, professional event graphics from large-scale backdrops to directional signage ensuring every attendee experience reflected the same high design standards.
What I Learned
This was not a single campaign but an ongoing transformation. I became the creative voice for a global financial brand, ensuring every touchpoint told the same story. That’s not just design work, that’s brand leadership.